Taobao & Tmall Unleash AI-Powered Tools to Supercharge Seller Success in 2026!
Analysis
Key Takeaways
- •AI-powered tools will identify and combat fraudulent images in the after-sales process, safeguarding sellers.
- •A new 'mutual trust' mechanism will protect sellers from false returns and product swaps, reducing losses.
- •Enhanced 'Real Experience Score' system incentivizes high-quality service, with top-scoring shops seeing significant sales growth.
“This year, Taobao and Tmall will launch an AI fake image recognition model, providing sellers with a one-click detection feature, and will gradually apply the model to channels such as dispute judgments, refunds, and appeals, with 'zero tolerance' for AI fake images, to protect the rights and interests of merchants.”