Pinterest's Bold Claim: Outpacing ChatGPT in Search Volume

business #search 📰 News|Analyzed: Feb 12, 2026 23:30•

Published: Feb 12, 2026 23:26

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1 min read

Analysis

Pinterest is positioning itself as a major search destination, highlighting the impressive volume of searches happening on its platform. This focus on commercial search, particularly in the realm of visual discovery, points to exciting possibilities in e-commerce and user engagement.

Key Takeaways

•Pinterest's CEO highlighted the platform's higher search volume compared to ChatGPT, emphasizing its strength as a search engine.
•The majority of Pinterest searches are commercial in nature, indicating strong potential for e-commerce.
•Despite positive user growth, Pinterest missed earnings expectations in the fourth quarter.

Reference / Citation

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""That makes us one of the largest search destinations in the world. And importantly, more than half of those searches are commercial in nature, compared to, I think . . .approximately 2% [of ChatGPT searches]," Ready added."

TechCrunchFeb 12, 2026 23:26

* Cited for critical analysis under Article 32.

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