Snap Spins Off AR Glasses Business as 'Specs Inc.'

Snap is taking a bold step, creating a dedicated entity, Specs Inc., for its augmented reality glasses. This move is expected to attract investment and foster innovation within the wearable tech space, signaling a strong commitment to the future of AR.

• •Snap's AR glasses business is now a separate entity called Specs Inc.
• •The spin-off aims to attract investment and partnerships.
• •A new generation of standalone AR glasses is planned for release this year.