Perplexity Dives into Trust-Focused AI, Steering Clear of Ads

business#llm📰 News|Analyzed: Feb 18, 2026 11:15
Published: Feb 18, 2026 11:02
1 min read
The Verge

Analysis

Perplexity's move to distance itself from ads signals a significant shift in the AI landscape, prioritizing user trust in its services. This decision highlights a growing trend within the Generative AI industry as companies seek sustainable revenue models. It’s an exciting example of how AI companies are evolving their business strategies.
Reference / Citation
View Original
"Perplexity began phasing out ads late last year and isn't exploring any new ad deals at the moment, executives said on Monday at a roundtable event"
T
The VergeFeb 18, 2026 11:02
* Cited for critical analysis under Article 32.