OpenAI and Reliance Team Up to Bring AI Search to JioHotstar
Analysis
This partnership between OpenAI and Reliance promises to revolutionize how users discover content on JioHotstar. By integrating an AI-powered conversational search, the platform will offer a more intuitive and personalized experience for finding movies, shows, and live sports. The expansion of OpenAI's footprint in India, with upcoming offices, further solidifies its commitment to the region.
Key Takeaways
- •OpenAI is integrating its AI search capabilities into JioHotstar.
- •Users will be able to search using text and voice prompts in multiple languages.
- •The partnership includes plans to integrate JioHotstar recommendations into ChatGPT.
Reference / Citation
View Original"OpenAI is partnering with Reliance to add AI-powered conversational search to the Indian conglomerate’s streaming service JioHotstar."