Analysis
Haier is making waves in the massage appliance market, exceeding 5 million units sold and leading in the online sales of massage chairs. Their focus on AI-driven precision massage promises a personalized experience. The new technology provides a more tailored and comfortable massage experience for all users.
Key Takeaways
- •Haier's massage appliance sales have surpassed 5 million units.
- •The new AI-powered system offers personalized massage experiences, adapting to individual body types and preferences.
- •The company plans to push the boundaries of massage technology, with an estimated 36.6% CAGR for the intelligent massage chair industry between 2020 and 2025.
Reference / Citation
View Original"The short-term goal is to make Haier massage chairs' market share enter the top three domestically."