BMW, Indeed, and WHOOP Power Up Analytics with Lakehouse

business #lakehouse 📝 Blog|Analyzed: Feb 12, 2026 04:00•

Published: Feb 12, 2026 11:46

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1 min read

Analysis

This article highlights how companies like BMW, Indeed, and WHOOP are leveraging open data architectures to supercharge their analytics and AI capabilities. By adopting solutions like Apache Iceberg and Snowflake, they're not only streamlining data access but also achieving significant cost savings and performance gains.

Key Takeaways

•Indeed reduced costs by 43-74% by migrating its data lake to Apache Iceberg and using Snowflake.
•WHOOP saw a 3x speed increase in its AI/ML financial forecasting models.
•These companies are transforming open data architectures into quantifiable business results.

Reference / Citation

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"By adopting solutions like Apache Iceberg and Snowflake, they're not only streamlining data access but also achieving significant cost savings and performance gains."

InfoQ中国Feb 12, 2026 11:46

* Cited for critical analysis under Article 32.

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